We are the first registered organization fighting for animal rights in Bosnia and Herzegovina(2016). Many “animal rights” organizations put the “more humane, better” treatment of animals and their well-being first, thus mainly focusing on pets, whereas we fight for the total abolishment of the systems which exploit animals in the first place, fighting for all animals’ rights.

We bring the news about activism for animal rights, make animal rights campaigns, fight against abuse and exploitation of all animals, share vegan recipes, help with buying vegan, cruelty-free products and growing vegan community in Bosnia and Herzegovina.

 Our Vision: Our vision is to create a compassionate world where all animals thrive, enjoying freedom and rights without being exploited for food, clothing, experiments, or entertainment. We envision a future of ethical, environmentally sustainable, and healthy food systems that respect the dignity and well-being of every living being.

Our Mission: Our mission is to raise awareness about animal exploitation and educate diverse communities on the ethical, environmental, and health benefits of veganism. By fostering collaborations with stakeholders, we strive to make affordable vegan food accessible to all, empowering people to make compassionate, sustainable, and healthy choices for themselves and the planet.